Sales are now an unmissable moment for millions of consumers around the world. Discount periods, such as end-of-season sales , are eagerly awaited by those looking for the perfect deal.
But have you ever wondered how the sales came about ?
This commercial tradition has deep roots, intertwining economic needs, sales strategies and popular culture.
Police sunglasses were born in 1983 in Italy, thanks to the foresight of the De Rigo group, with the aim of creating a brand that represented a modern and cosmopolitan vision, inspired by the urban style of large cities such as New York and Los Angeles. Over the years, celebrities such as Bruce Willis , George Clooney and, in the sports field, David Beckham and Lewis Hamilton , have been the testimonials who have made Police synonymous with style and elegance.
Christmas is a celebration that has now become global and takes on unique forms in every corner of the world, mixing religious traditions , cultural influences and local particularities.
From the classic European Christmas, to the more exotic and colorful ones of Asia or Africa, not to mention the different gastronomic customs associated with the event. But everywhere in the world it maintains its universal spirit of joy , love and sharing .
Conceived in 1956 by Wilhelm Anger, the Carrera brand embodies a passion for speed, risk and excellence.
Loved by music stars and Hollywood divas and inspired by the legendary Carrera Panamericana , a car race held in Mexico in the 1950s, this brand is aimed at those who live boldly and seek the best, both in sport and in personal style.
During the Christmas period, the winter sun can be surprisingly blinding, especially in the mountains or on clear days.
For your Christmas holidays, opt for sunglasses that not only protect your eyesight from UV rays , but that also add a touch of personality and elegance to your look.
Choose colors, materials and shapes that match your style and the Christmas atmosphere.
Many people think that sunglasses are an accessory that is exclusively for summer, but now that autumn has arrived, it is better to reconsider this belief.
Sunglasses are not only an indispensable protection for the eyes against UV rays , but a versatile accessory that can be used all year round, even during the cooler months, to give a unique and original touch to a sophisticated and modern outfit.
Founded in 1981 by the Marciano brothers, Guess was born as an innovative brand capable of combining the allure of European fashion with the dynamism and energy of American culture.
Initially famous for its revolutionary cut jeans, the Guess brand has become a symbol of style and glamour , maintaining a leading role in the fashion world for over four decades.
Choosing the right sunglasses frame can enhance your look, accentuating your facial features and adding that finishing touch that expresses your personality.
But how do you find the perfect glasses for your face shape?
In this article, we'll explore the different types of frames that are ideal for different face shapes, to help you make the best choice and enhance your appearance.
Web Eyewear is a brand that in recent years has been able to distinguish itself thanks to its timeless aesthetics and the superior quality of its products.
Part of the prestigious Marcolin group since 2008, the brand has assumed a prominent role in the international panorama of fashion accessories, becoming an icon for those looking for glasses that embody vintage elegance filtered by a touch of modernity.
Discover the secrets to making your sunglasses last longer and keeping them in the best condition.
From lenses to frames, each component requires due attention and regular maintenance, performed correctly.
In this article, we reveal useful tips to keep your glasses looking like new.
The eyewear trends for fall 2024 offer something for everyone: from bold oversized designs, to minimalist metal lines, to typically vintage suggestions.
Whether you’re a sunglasses enthusiast or simply looking for a new pair of eyeglass frames, these trends can provide you with some inspiration.
Using artificial intelligence, Bollé engineers conducted a massive number of tests to evaluate over 4 million color enhancement possibilities. In the end, only one formulation provided an incomparable color experience and was so unique and special that it was patented.
It's called Volt+ and it now represents a completely new standard for high-contrast lenses .
As summer comes to a close and the days get shorter, many of us face the dreaded “back to school” of work.
The idea of returning to your daily routine may seem overwhelming and depressing, but it doesn’t have to be that way.
With a little creativity, we can transform this return to the office into a more vibrant and positive experience. Let's find out how!
Renowned and distributed worldwide, Serengeti® is the only brand that combines the most advanced technologies for sunglasses, inherited from over 140 years of research and development, with American culture and the most refined sense of aesthetics, design and creativity. Serengeti Spectral Control™ technology blocks up to 95% of harmful blue light, which is essential for preserving vision and protecting your eyes.
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