SHIPPING BY COURIER

News & Info

  • Come riconoscere gli occhiali da sole di qualità

    How to Spot Quality Sunglasses

    Choosing a pair of sunglasses is not just a matter of aesthetics.
    The quality of the lenses and the frame affects visual comfort, but also their durability and eye protection.
    Here is our practical and concise guide, with an overview of the main aspects to consider before making a purchase.

  • Le Fashion Week nel mondo: calendario, città e curiosità

    Fashion Weeks around the world: where and when

    Fashion Weeks are the most important events in the fashion industry: this is where trends are born that also influence the world of sunglasses and eyeglass frames.
    Every year, designers, buyers, journalists, and influencers gather in the major fashion capitals to discover new collections.
    But what are the most important events of the year, and when do they take place?

  • Jimmy Choo: dall'eleganza artigianale al lusso globale

    Jimmy Choo: from artisanal elegance to global luxury

    The Jimmy Choo brand achieved worldwide fame in the 90s, becoming a symbol of contemporary elegance, glamour, and artisanal quality. Even today, it represents one of the most iconic brands in accessible luxury, with collections that include handbags, accessories, and eyewear with sophisticated designs. Jimmy Choo creations are often featured on the red carpets of events like the Academy Awards, always showcasing a style that doesn't go unnoticed.

  • Proteggi la vista dei tuoi bambini con NanoVista

    Protect your children's eyesight with NanoVista

    Children's eyes are constantly developing. They are delicate, exposed, and... irreplaceable.
    Yet, too often they are entrusted to just any glasses. Don't do that!
    NanoVista is the brand specifically designed for children and teenagers, with technology built to withstand everything that... children do every day.
    Flexible, durable, and safe, until April 30th, sunglasses and prescription glasses are only €19.

  • Dior: quando il lusso inizia dallo sguardo

    Dior: when luxury begins with the look

    In the world of fashion, there are few names as capable of evoking elegance, innovation, and desire as Dior . Founded in 1946 in Paris by Christian Dior , the brand revolutionized post-war fashion with the famous “New Look,” a feminine vision made of elegant silhouettes, nipped waists, and sophisticated volumes.
    Since then, Dior has become one of the strongest symbols of French and international luxury .

  • Viaggi di primavera: occhiali per partire con stile

    Spring Travel: Sunglasses for a Stylish Getaway

    Spring is coming and it brings something special with it.
    The days are getting longer, the sun is shining again, and that irresistible desire to get away, even if just for a weekend, grows.
    Whether it's a getaway to a European capital, a stroll by the sea or a trip to art cities , there's one accessory that can't be missing from your suitcase: a perfect pair of sunglasses .

  • Lenti colorate: solo moda o vera utilità?

    Colored lenses: just a fad or a real benefit?

    In recent years, colored lenses have become a major trend again.
    From yellow to blue, pink to green, more and more sunglasses and eyeglasses are offering shades other than the classic gray or brown.
    But the question is: are they just a stylistic choice or do they also have a real function?
    Spoiler alert: both. Let's find out why.

  • MIDO 2026: l’occhiale guarda al futuro!

    MIDO 2026: eyewear looks to the future!

    The 54th edition of the MIDO Eyewear Show , the largest global event dedicated to the world of eyewear, was held at Fiera Milano Rho from January 31st to February 2nd 2026 , a unique meeting point for brands, designers, buyers and enthusiasts like us!
    We wandered around the pavilions and stands to uncover the trends that will guide the 2026/2027 season : read the article to discover them.

  • Bulgari: quando il lusso diventa visione

    Bulgari: When Luxury Becomes Vision

    Talking about Bulgari means talking about Rome , about art, about architecture and about an idea of luxury that doesn't follow trends... it creates them.
    Founded in 1884, the Maison Bulgari began as a jewelry store, but over time it has transformed its DNA into an aesthetic language recognizable everywhere —even (and especially) in the world of eyewear.

  • Olimpiadi Invernali 2026: stile sulla neve

    2026 Winter Olympics: Style on the Snow

    2026 marks a historic moment for Italy: the Milan-Cortina 2026 Winter Olympics.
    And if most of the competitions take place between the Alps and the Dolomites, Milan will be the true Olympic hub and the global showcase of modern Italy : design, fashion, innovation and lifestyle.
    And speaking of winter sports, you should never underestimate the sun on the snow .

  • Detox di gennaio: ricominciamo (anche con gli occhi)

    January Detox: Let's start again (with our eyes too)

    After the holidays, the same thing always happens: more screens, more hours on the phone, endless TV series, and work that starts up again at full speed.
    The result? Tired eyes, a full head, and half-hearted concentration.
    January is the perfect month for a smart detox . Not extreme, but concrete. Even for your eyes. Here are some tips for adopting some good habits.

  • Miu Miu: lo sguardo ribelle del lusso contemporaneo

    Miu Miu: the rebellious gaze of contemporary luxury

    Miu Miu was born in 1993 from an idea by Miuccia Prada, one of the most brilliant minds in contemporary fashion. When we talk about Miu Miu , we're not just talking about fashion, but about attitude . It represents the freest, most ironic, and unconventional side of Italian luxury. These glasses are designed to be worn every day, but with that twist that makes you always feel one step ahead. A brand that doesn't follow the rules: it rewrites them.

  • 7 buoni propositi per il 2026 (con lo sguardo giusto)

    7 New Year's Resolutions for 2026 (with the Right Aspect)

    January is that magical time when everything seems possible. A new year, good intentions, endless lists of resolutions that often only last a few months.
    But a few small, carefully chosen changes can truly last us all year long and make us feel better.
    Even in style. Even in our gaze.
    Here are the 7 good resolutions that Mr. Shades recommends for 2026.

  • Celine: l’eleganza francese che ha riscritto il lusso

    Celine: the French elegance that rewrote luxury

    When it comes to true Parisian style, unfussy and unostentatious, one name stands out: Celine .
    A brand that has transformed the word " minimalism " into a recognizable, desirable, and timeless aesthetic .
    A bit like what happens with his glasses: clean lines, sculptural shapes, a strong character.
    But to really understand what makes Celine special, you have to start at the beginning.